Automate Heat detection with Moocall HEAT

Posted in Category(ies):  Company NewsTipsDairyBeef

Progressive Genetics are supplying the Moocall HEATs, you can order from today (with a deposit). Moocall HEAT is a one stop shop heat detection system for the largest of dairy farms to small scale part-time suckler farms, Moocall HEAT is the complete package from the collar for the bull to the App: Breedmanager, this exciting new system has been designed for Irish farmers.

How does it work?

The collar is worn by a vasectomised bull (teaser bull) and Moocall eartags are attached to all cows and heifers. The collar then uses cow/bull proximity, mounting behaviour and bull activity levels to determine to an extremely high level of accuracy when a cow or a heifer is in heat. 
Pic: Vasectomised bull fitted with the demo version during trials. 

The Benefits of Moocall HEAT:

  • Identify non cycling cows within 3-4 weeks
  • Get alerted of every standing heat
  • Identify empty cows quicker
  • For each cow / heifer - know when they are in-calf and due dates automatically recorded 
  • All information automatically inputted into our Breedmanager herd management mobile app

Moocall HEAT is working on farm, check out this video with Victor Austin here.

The Package:

  • One Moocall HEAT collar - shipped unactivated and 50 Moocall RFID eartags, year 1 for €1500 incl. VAT
  • 12 Months of data, software, updates, and support for the sensor (EUR €285+vat payable annually after year 1) which begins from date of activation
  • 12 Months of warranty on the electronics which begins from date of activation
  • Access to 'MyMoocall' - a dashboard to monitor alerts, battery status and easily control phone numbers associated with your device.
  • Power cord with Irish, EU and international plug adaptors for recharging (up to 60 day battery life)
  • Quick Start Guide
The Annual Charge:
  • Once you activate your Moocall HEAT collar, 12 months of service, support and SMS text messages are included in the original purchase price.
  • After 12 months there is an annual charge of €285 + VAT to keep your sensor operational. This is discounted by either 10% if you own more than one HEAT sensor, or discounted by 20% if you also own a Moocall Calving Sensor
  • This gives you a further year of unlimited usage, unlimited SMS messages, support and software updates
  • This is an optional payment, if you decide not to continue using your sensor, then you simply cancel the service
  • We will ask you for a credit card upon registering your device, which we will bill 12 months later for your convenience
In a 60 cow herd with 15 heifers coming in, we would recommend:


Get in contact with your local Progressive Genetics Salesperson or contact us through the website here if you are interested! 

Posted on Monday, 14 January 2019  |  By Progressive Genetics
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